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International Journal of Academic Research in Business and Social Sciences

Open Access Journal

ISSN: 2222-6990

Exploring the Impact of Volunteerism in University CSR Initiatives

Adila Firdaus Binti Arbain, Norhanim binti Abdul Samat, Muhammad Adhar Bin Zorobi, Iffah Haziqah binti Redzuan, Muhammad Juzaili bin Hisam, Syed Muhammad Bin Syed Jaafar, Ahmad Syakir Farhan Bin A Kassim, Mohd Affifudin Bin Abdul Patar, Najmuddin Shah Bin Zaid, Muhammad Akmal Bin Ayob, Hemnaarth Tanakaran, Nor Shahira Akmal Binti Ederose

http://dx.doi.org/10.6007/IJARBSS/v13-i12/18573

Open access

This study explores the context of volunteerism in university-driven Corporate Social Responsibility (CSR) initiatives, focusing on two distinct programs: U-International Surabaya 2023 (UIS’23) and Razak Education with Kampung Orang Asli (REDKOA) and their significant impact on university students' personal development. We evaluate the effects of various programmes, analyse the links between involvement and particular outcomes, and look at how demographic factors affect personal development paths using an inclusive research framework. The study aimed to answer the following research objectives. First, we investigated the impact of university CSR initiatives on the personal growth of university students. Additionally, we sought to examine the demographic factors that may influence the effectiveness of CSR initiatives in promoting personal development among university students and our third objective investigated the cause-and-effect relationships between participants' future interest in local and global CSR initiatives, with a focus on the participant's age, gender, and five categories of self-rated Personal Growth. We used a quantitative method to accomplish these objectives. The study's findings highlight the transformative potential of CSR involvement and provide insight into the ways by which college students experience personal development. Additionally, this research provided the path for well-informed programme design and implementation, improving CSR initiatives.

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(Arbain et al., 2023)
Arbain, A. F. B., Samat, N. binti A., Zorobi, M. A. Bin, Redzuan, I. H. binti, Hisam, M. J. bin, Jaafar, S. M. R. B. S., Kassim, A. S. F. B. A., Patar, M. A. B. A., Zaid, N. S. Bin, Ayob, M. A. Bin, Tanakaran, H., & Ederose@Idrus, N. S. B. (2023). Exploring the Impact of Volunteerism in University CSR Initiatives. International Journal of Academic Research in Business and Social Sciences, 13(12), 5917-5927.