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International Journal of Academic Research in Business and Social Sciences

Open Access Journal

ISSN: 2222-6990

Discursive Strategies, Narrative Construction, and Sentiment in Tunku Abdul Rahman's Final Address: A Multifaceted Linguistic Analysis

Mohd Amirul Atan, Ahmad Azfar Abdul Hamid, Sheik Badrul Hisham Jamil Azhar, Nuramirah Zaini, Nur Aqilah Norwahi

http://dx.doi.org/10.6007/IJARBSS/v14-i9/22608

Open access

This study presents a multifaceted linguistic analysis of Tunku Abdul Rahman's final address as Prime Minister of Malaysia, employing Critical Discourse Analysis (CDA), Narrative Analysis, and Sentiment Analysis. By integrating these frameworks, the research aims to uncover the underlying discursive strategies, narrative structures, and emotional tones embedded in the speech. The CDA approach elucidates the power dynamics, ideologies, and social relations articulated, emphasizing themes of national unity and identity. Narrative Analysis examines the construction of Malaysia's historical narrative and Tunku Abdul Rahman's role within it, revealing how personal and national stories are intertwined. Sentiment Analysis quantifies the emotional tenor of the speech, highlighting affective strategies used to engage and persuade the audience. The findings offer a comprehensive understanding of the speech's linguistic and rhetorical dimensions, contributing to the broader discourse on political communication and national identity in post-colonial contexts.

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Atan, M. A., Hamid, A. A. A., Azhar, S. B. H. J., Zaini, N., & Norwahi, N. A. (2024). Discursive Strategies, Narrative Construction, and Sentiment in Tunku Abdul Rahman’s Final Address: A Multifaceted Linguistic Analysis. International Journal of Academic Research in Business and Social Sciences, 14(9), 975–786.