ISSN: 2222-6990
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This article aims to demonstrate the necessity of public value in pursuit of a sustainable approach in the property and construction sector and improve the collaboration of the stakeholders in the industry by involving more with green buildings. The article also aims to present the importance of government and property developers as the main key players in driving legitimacy and support and how it can enhance its operational capabilities among stakeholders to create public value by adopting green buildings. The study was conducted through a case study with various construction and property development stakeholders, specifically in the Klang Valley. The research interviewed a total of 12 stakeholders as case studies. The data was analyzed following the strategic triangle from the public value theory focusing on the necessity of collaboration among stakeholders to uphold sustainable development in their projects. The case findings demonstrated both legitimacy and support and operational capability from the government and property developers is necessary to build a collaborative environment among the stakeholders to ease public value creation in pursuit of sustainable development by adopting green building. Focusing more on public value creation would be important among the stakeholders to ensure a sustainable approach in the property and construction sector.
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