ISSN: 2222-6990
Open access
This study is aimed at knowing the impact of using social networking sites in crisis management from the viewpoint of workers in the National Authority for Emergency, Crisis and Disaster Management in the United Arab Emirates. The researcher used the descriptive analytical approach, and the study population may be among the employees in the National Authority for Emergency, Crisis and Disaster Management (750) employees. A simple random sample of employees at different administrative levels was chosen, where the study found a statistically significant presence for the use of social media (Information dissemination, access to information, communication with others, privacy and security) in crisis management at the National Authority for Management Emergencies, crises and disasters in the United Arab Emirates. Accordingly, the study recommended increasing the activation of the use of social networks in the search for the necessary information that the authority needs, besides conducting an environmental survey (The external environment and the internal environment) periodically and regularly, so as to identify the indicators of the occurrence of crises. Hence, certain methods (Scenarios) were used to prepare pre-solutions to face the expected crisis.
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In-Text Citation: (Al Jaberi, & Qawasmeh, 2020)
To Cite this Article: Al Jaberi, A. M., & Qawasmeh, F. (2020). The Impact of Using Social Media in Crisis Management According to Employees Perspectives. International Journal of Academic Research in Business and Social Sciences. 10(11), 628-644.
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