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International Journal of Academic Research in Business and Social Sciences

Open Access Journal

ISSN: 2222-6990

Critical Success Factors of Supplier Selection: Findings from Social Commerce Micro-Businesses in Malaysia

Juwairiah Haris, Suzari Abdul Rahim, Munirah Haris, Mohd Shahir Zahari

http://dx.doi.org/10.6007/IJARBSS/v11-i2/9193

Open access

The purpose of this paper is to identify the critical success factors of supplier selection towards social commerce micro-businesses in Malaysia. A pilot study was carries out on a sample of 40 social commerce micro-businesses in Malaysia. A survey instrument consisting of 23 measurement items was designed to identify the level of critical factor of six supplier selection criteria implemented by social commerce micro-businesses in Malaysia. Descriptive statistical analysis and reliability analysis were used to analyse the data by using SPSS software. Findings indicated that service warranty is the most critical success factor of supplier selection by social commerce micro-businesses followed with delivery, price, quality, flexibility, and relationship. Social commerce micro-businesses should be aware of these critical success factors in social commerce industry. A limitation of this study only conducted to 40 social commerce micro-business. The study on the critical success factors of supplier selection for social commerce micro-businesses in Malaysia provides valuable know-how regarding the significance of selecting suppliers, enabling them to gain greater profits while productively performing in supply chain, higher level performance of business and further enhancement business competitive in the marketplace. This study offers important information for decision makers who are involve in supplier selection for social commerce micro-businesses and also provides useful reference for future research in this research area.

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In-Text Citation: (Haris et al., 2021)
To Cite this Article: Haris, J., Rahim, S. A., Haris, M., & Zahari, M. S. (2021). Critical Success Factors of Supplier Selection: Findings from Social Commerce Micro-Businesses in Malaysia. International Journal of Academic Research in Business and Social Sciences, 11(2), 973-983.