ISSN: 2225-8329
Open access
Higher education faces various challenges in sustaining its operations in the global business environment. In line with the resource-based view (RBV), higher education must use its resources, particularly its knowledge assets, to develop a competitive pursuit of university performance. This study aims to assess knowledge assets and their contribution to a university's performance. The respondent of the survey comprises academic administrators of Malaysian public universities. The findings indicate that most respondents believe their university supports all three knowledge assets: human capital, relational capital, and structural capital. Besides that, the respondents believed that their university’s performance was well established on the four dimensions: finance, customer, internal process, and learning growth. This study offers a model to measure knowledge assets from the public university perspective. The study highlights the importance of knowledge assets towards public university performance which eventually supports leaders in strategizing these resources to enhance the efficiency of public university management.
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In-Text Citation: (Haron et al., 2022)
To Cite this Article: Haron, N. Q. ‘Aini B., Kamaluddin, A., Hassan, H., Sa’ad, S., Hamzah, N., & Pujiono. (2022). Knowledge Asset Metrics in The Public University. International Journal of Academic Research in Accounting Finance and Management Sciences, 12(3), 836–849.
Copyright: © 2022 The Author(s)
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