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Organization of Islamic Cooperation (OIC) is the second-largest intergovernmental organization after the United Nations (UN). However, over the years, OIC has been criticized for its inability to address issues that jeopardize the interests of Muslims. This paper focuses on Türkiye’s new role in OIC. The objective of this paper is to analyse how Türkiye has undermined the domination of Saudi Arabia in OIC. Qualitative single method of case study explains how Türkiye’s soft power approach undermined the Saudi Arabia hegemon in the organization. Primary data (through interviews) and content analysis were adopted as the method of gathering data in this study. The findings were analysed through a three-level perspective; individual, state and international environment. The Social-Constructivism theory was used as a guide in investigating Türkiye’s motivation on propagating its influence in the OIC. The finding of this study illustrates that Türkiye’s soft power agenda slowly have divided the OIC member states to follow Türkiye’s passion for populist issues and transparency. For future research purposes, the possible topic related to OIC such as human rights and the traditional patrimonial system of ‘big brother’ and ‘little brother’ practiced could be replaced with relevant leadership style.
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In-Text Citation: (Chandran & Aziz, 2023)
To Cite this Article: Chandran, S. D., & Aziz, M. A. (2023). Profiling Turkiye’s New Role in OIC: Complementing or Competing? International Journal of Academic Research in Accounting Finance and Management Sciences, 13(2), 1147–1160.
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