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International Journal of Academic Research in Accounting, Finance and Management Sciences

Open Access Journal

ISSN: 2225-8329

Examining the Factors Influencing Consumer’s Adoption of E-Payment Methods: The Era of Digital Accounting Technologies in the Saudi Arabian Context

Hamad Alhumoudi

http://dx.doi.org/10.6007/IJARAFMS/v14-i2/21166

Open access

The rapid evolution of digital technologies has significantly transformed the landscape of financial transactions, with electronic payment methods emerging as a cornerstone of modern commerce. Electronic payment techniques help accounting by speeding up financial transactions, increasing efficiency, and improving accuracy. Drawing on the ideas of Theory of Planned Behavior (TPB), developed by Icek Ajzen (1991), this study aims to examine the multidimensional factors that influence consumer adoption of e-payment methods, shedding light on the dynamics that shape individuals' preferences and behaviors in the digital payment ecosystem in the Saudi Arabian context. It seeks to understand the role of convenience, security and trust, transaction speed, social Influence, and compatibility in consumer adoption of e-payment methods. An online survey with a structured, self-administered questionnaire served as the foundation for this empirical investigation. The primary data were gathered from 210 respondents in Saudi Arabia using a convenient sampling method. A statistical package for the social sciences evaluated the gathered respondent data. Regression models and analysis of variance were employed to test the suggested hypotheses. The data were analyzed using reliability analyses, correlation analyses, and descriptive statistics. Given the continued significance of digital payment systems in the global economy, the study contributes to the existing literature in digital accounting and the future of financial transactions in the digital age and provide helpful information to support the ongoing development of e-payment ecosystems. The findings of the study provide valuable insights to financial institutions, industry experts, scholars, and policymakers.

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(Alhumoudi, 2024)
Alhumoudi, H. (2024). Examining the Factors Influencing Consumer’s Adoption of E-Payment Methods: The Era of Digital Accounting Technologies in the Saudi Arabian Context. International Journal of Academic Research in Accounting Finance and Management Sciences, 14(2), 107–117.