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International Journal of Academic Research in Accounting, Finance and Management Sciences

Open Access Journal

ISSN: 2225-8329

The Nexus Between Strategic Entrepreneurship and Firm Performance, Using Advanced Balanced Scorecard

Munib Ahmad Alsoud, Khaled Mahmoud Alshawabkeh

http://dx.doi.org/10.6007/IJARAFMS/v14-i2/21449

Open access

ICT companies are currently grappling with a myriad of challenges that are impacting their performance. It's clear that they require urgent strategies and plans that are in tune with market competition across various product lines. This research aims to delve into the effects of strategic entrepreneurship (SE) on firm performance, utilizing an advanced Balanced Scorecard approach. Structural equation modeling, facilitated by the Smart PLS program, was employed to scrutinize hypotheses and gauge the study model's accuracy. The findings illustrated direct impacts among all variables under examination, specifically focusing on ICT companies situated in the King Hussein Business Park, comprising 50 companies. Furthermore, the study extends a set of recommendations tailored to augment overall performance for these companies. These findings serve as valuable insights for senior management, offering pathways to enhance performance and secure a competitive edge, thereby fostering sustainability in the market. It is suggested that companies introduce enhancements to their strategies, incorporating strategic entrepreneurship dimensions into their future operations and processes.

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(Alsoud & Shawabkeh, 2024)
Alsoud, M. A., & Shawabkeh, K. M. Al. (2024). The Nexus Between Strategic Entrepreneurship and Firm Performance, Using Advanced Balanced Scorecard. International Journal of Academic Research in Accounting Finance and Management Sciences, 14(2), 224–247.