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International Journal of Academic Research in Accounting, Finance and Management Sciences

Open Access Journal

ISSN: 2225-8329

Case on Leading Commercial Aircraft in the Brazilian Domestic Aviation Market

Murillo de Oliveira Dias, Raphael de Oliveira Albergarias Lopes

http://dx.doi.org/10.6007/IJARAFMS/v10-i1/7064

Open access

The Brazilian aviation market is the largest in Latin America, approximately $10 billion in revenues in 2018. Thus, the global leading commercial aircraft manufacturers compete vigorously for a larger share of the market. This article compared the performance of the leading airplanes in the domestic aviation market in Brazil, operated by the three major Brazilian airlines, through descriptive case study and market analysis on extensive archival research. Key findings pointed out the leaders within three categories: (i) more jumbo jets Airbus A320, and Boeing 737-800; (ii) c-series jets Embraer ERJ 195, and (iii) turbofan ATR-72 600, among the N=499 airplanes investigated within the three major airlines in Brazil, once the fourth competitor, Avianca Brasil, was suspended of all flights and operations by ANAC in April 2019, as a precautionary measure concerned with the safety of the operations, due to the company's filing bankruptcy. This work is useful to civil aviation managers, agents, decision-makers, students, academics, and overall practitioners. Discussion and future research compile the present article.