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International Journal of Academic Research in Business and Social Sciences

Open Access Journal

ISSN: 2222-6990

Pedophilia Metaphor in Malay Newspaper

Rozaimah Rashidin, Nur Faizzah Mohd Zalkanil, Nor Diyana Saupi, Nurrissammimayantie Ismail

http://dx.doi.org/10.6007/IJARBSS/v11-i5/10059

Open access

The implicit meaning in metaphor has always raised comprehension problems for newspaper readers. This misunderstanding can cause the information or message to be conveyed in a news story to be misunderstood by readers. Due to that, the issues raised do not get the attention of the community due to the difficulties in comprehending information. Therefore, public awareness on issues such as pedophilia crime is increasing in Malaysia and still lacking. Recognizing the importance of accuracy in the use of metaphors conceptualizing the crime of pedophilia, this study was conducted to identify and analyze the forms of metaphor, and thus produce conceptual metaphors that conceptualize criminal pedophilia crimes evident in the Malay newspapers published by NSTP. News in Berita Harian, Berita Minggu, Harian Metro, and Metro Ahad newspapers was used as study data. Study data were obtained from 42 pedophilia crime news articles involving 663 sentences. A total of 96 metaphorical data were analyzed using the Hybrid theory. Data analysis was conducted using content analysis methods. The results of the study found that the conceptual metaphors that are often used to conceptualize the crime of pedophilia are pedophilia is a destroying business, pedophilia is a cancer, pedophilia is a dangerous social relationship, pedophilia is a cheating, pedophilia is a cunning animal character, pedophilia is a war, pedophilia is a slavery, pedophilia is a secret entity, and pedophilia is a cruel monster behavior.

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In-Text Citation: (Rashidin et al., 2021)
To Cite this Article: Rashidin, R., Zalkanil, N. F. M., Saupi, N. D., & Ismail, N. (2021). Pedophilia Metaphor in Malay Newspaper. International Journal of Academic Research in Business and Social Sciences, 11(5), 785–795.