ISSN: 2222-6990
Open access
Effective communication is a process where communication must be delivered successfully and achieving the same goals. Without effective communication, we tend to pass along wrong information and did not make it to deliver the right and valuable message. The objectives of this study are to examine the relationship between factors of effective communication and employee performance and to examine the most dominant factor of effective communication towards employee performance. This study was conducted at Ladang Mados Mersing and the sample calculated is 100. Close structure questionnaires were used for data collection. Data analysis used for this study was descriptive, correlation and multiple regression interpret by Statistical Package for Social Science (SPSS). The result from the correlation coefficient analysis shows that all the independent factors (completeness, consideration, courtesy, and clarity) have a significant relationship with employee performance. The result from regression analysis shows that consideration is the most significant factor that contributes to employee performance with a value of (beta=0.456). As for the recommendation, in order to improve employee performance, the efforts in socializing with the employee during the communication process must be done so that the employee can value the organization and clearly understand organizational structure and goals.
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In-Text Citation: (Akwannadin & Isa, 2021)
To Cite this Article: Akwannadin, N. A. B., & Isa, N. B. (2021). A Study on Effective Communication towards Employee Performance at Ladang Mados Mersing. International Journal of Academic Research in Business and Social Sciences, 11(10), 498–504.
Copyright: © 2021 The Author(s)
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