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International Journal of Academic Research in Business and Social Sciences

Open Access Journal

ISSN: 2222-6990

Malaysian Leaders' Prominence Throughout the Pandemic, and Their Preferences for Social Media and Online Communication

Sharfizie Mohd Sharip

http://dx.doi.org/10.6007/IJARBSS/v11-i10/11343

Open access

The COVID-19 pandemic has forever altered the leadership in numerous institutions worldwide including those in Malaysia. Now more than ever, the spotlight is firmly planted on leaders who are expected to deliver accurate public information via proper channels. The usage of various social media platforms promotes the transmission of information to the surrounding community, and social media is increasingly viewed as a medium that is extremely near to the community. The pace with which information must be conveyed to the public is also affected by the pandemic scenario. Indirectly, these new norms have influenced and transformed how leaders lead.

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In-Text Citation: (Sharip, 2021)
To Cite this Article: Sharip, S. M. (2021). Malaysian Leaders’ Prominence Throughout the Pandemic, and Their Preferences for Social Media and Online Communication. International Journal of Academic Research in Business and Social Sciences, 11(10), 531–539.