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International Journal of Academic Research in Business and Social Sciences

Open Access Journal

ISSN: 2222-6990

Using Arcs Model in Soliciting Learners’ Motivation: Opportunities in Maximising Open and Distance Learning (Odl)

Fairuz Husna Mohd Yusof, Noraini Ahmad Basri, Siti Zarikh Sofiah Abu Bakar, Othman Ismail, Renda Lestari

http://dx.doi.org/10.6007/IJARBSS/v11-i12/11351

Open access

The coronavirus pandemic has seriously impacted all sectors around the globe and education is no exception. The outbreak has taught us to look into students’ motivation level in acquiring the knowledge and skills during this time as they might be facing challenges. The purpose of this study is to investigate the motivational disposition of Applied Language learners, Academy of Language Studies, Universiti Teknologi MARA, Shah Alam, Malaysia during this pandemic. This is because motivation plays an important role in achieving academic goals and it involves students’ participation in the learning process. The study employed a quantitative approach where a survey based on ARCS (Attention, Relevance, Confidence and Satisfaction) model by Keller was administered to the participants. The survey is also conducted to solicit information on their motivational influences during this ODL. To further understand what these learners are going through and help them to maximise the opportunities of ODL, the survey also included questions on factors that contribute to learners' motivation during ODL. The results highlight insight views and provide effective actions that can be taken and implemented by the management of the institution in providing conducive online education activities during the pandemic. It is also recommended that educators could adapt some of the suggested opportunities in their future ODL classes.

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In-Text Citation: (Yusof et al., 2021)
To Cite this Article: Yusof, F. H. M., Basri, N. A., Bakar, S. Z. S. A., Ismail, O., & Lestari, R. (2021). Using Arcs Model in Soliciting Learners’ Motivation: Opportunities in Maximising Open and Distance Learning (Odl). International Journal of Academic Research in Business and Social Sciences, 11(12), 92–102.