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The environmental tax has been used as an effective tool in achieving desired behaviour changes. This paper evaluates the factors that contribute to the usage of alternatives to the use of single-use plastic bags after the implementation of 20 cents charge on the plastic used by the government of Malaysia. The sample size of 200 respondents in Bangi and Putrajaya was chosen by using convenience sampling with face-to-face questionnaires. The data then were analysed using descriptive analysis (SPSS) and structural equation model (SEM) with AMOS. The result indicates that 76 percent of consumers are willing to use an alternative to plastic bags, such as using their own shopping bag or trolley. Analysis SEM found a 20 cents charge on plastic bag use and subjective norms have significant influence on the use of an alternative to a single-use plastic bag. These findings contribute to the strengthening of the instruments capable of producing behavioural changes at a minimal cost. Therefore, market-based instrument as a 20 cents tax on the plastic used for pollution control and natural resource management is an increasingly important part of environmental policy tools in Malaysia and there is high potential in their use and effectiveness.
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In-Text Citation: (Zainudin et al., 2021)
To Cite this Article: Zainudin, N., Qi, W. Y., Lau, J. L., Harun, Z., & Khalid, N. (2021). Determinants of Using Alternative to Single-Use Plastic Bags. International Journal of Academic Research in Business and Social Sciences, 11(11), 1753–1766.
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