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International Journal of Academic Research in Business and Social Sciences

Open Access Journal

ISSN: 2222-6990

Interactive Digital Media: Preservation of Local Stories Via Digital Books for the Future Generation

Syarul Azlina, Sumathi Maniam Raj

http://dx.doi.org/10.6007/IJARBSS/v12-i5/13882

Open access

The future generation plays a vital role in influencing the social structure of society in Malaysia. According to Said (2013) the future generation can be encompassed into three categories, namely the generation of the era of nationalism, the generation of independence and the New Economic Policy (NEP) and the Vision generation ranging from 1991 to 2020. The exposure of generation Z to various Malay folk tales needs to be preserved so that the stories are maintained and can be passed down from generation to generation. This study focuses on the importance of interactive media in providing a positive impact to preserve the production of Malay folklore books among the next generation so that it does not just become history. Traditional media mediums such as television, text and radio which are increasingly forgotten because they are unable to interact with consumers, therefore, with the advent of technology agents such as smartphones and others should be used to facilitate the dissemination of interactive media to children. This can be done through the use of interactive media to preserve Malay folklore for the next generation via the production of digital books or electronic books. Analysed data show that digital books provide interactive learning that assists in the process of children's understanding and make learning activities diverse. The study can be further developed by including publishers to explore more interactive creations to attract interest and increase children's knowledge of Malaysian history and at the same time be able to preserve the heritage of Malay storytelling in line with current technological developments.

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In-Text Citation: (Azlina & Raj, 2022)
To Cite this Article: Azlina, S., & Raj, S. M. (2022). Interactive Digital Media: Preservation of Local Stories Via Digital Books for the Future Generation. International Journal of Academic Research in Business and Social Sciences. 12(5), 1777 – 1790.