Price Consciousness, Deal and Coupon Proneness, E-Wom and Purchase Intention on Social Commerce Sites

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In-Text Citation: (Sugiran et al., 2022)
To Cite this Article: Sugiran, H. S. A., Sulaiman, Z., Mas’od, A., Hasbullah, & Nadia, N. (2022). Price Consciousness, Deal and Coupon Proneness, E-Wom and Purchase Intention on Social Commerce Sites. International Journal of Academic Research in Business and Social Sciences, 12(9), 1226 – 1236.

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