ISSN: 2222-6990
Open access
Fake news spread during the pandemic Covid-19 has resulted in an excessive spread of fake news, which leads the public to believe in something that is not true and also spreads hoaxes among them. The researcher investigates which items are valid or not in this study by using five variables from the uses and gratification theory. Based on the non-probability sampling method, this quantitative study was conducted among Pahang citizen, and the data collected came from as many as 130 respondents. Based on the validity of our measure, the data revealed that Cronbach's Alpha for all variables is greater than 0.90. The KMO index is also greater than 0.60, indicating high convergent validity.
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In-Text Citation: (Bakar et al., 2022)
To Cite this Article: Bakar, W. H. R. bin W. A., Misaridin, N. A. F. binti, Ismail, R. N. H. binti R., & Rozali, W. N. A. W. binti. (2022). The Quality Criteria of Pahang Fake News Model during Covid-19 Pandemic: According to Uses and Gratification Theory. International Journal of Academic Research in Business and Social Sciences, 12(12), 1642 – 1648.
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