ISSN: 2222-6990
Open access
This rather creative technology, like augmented reality and virtual reality, has risen to the top of the global technology news agenda. Especially during this epidemic covid-19, people interact and connect with one another through their smartphones. When compared to virtual reality apps, augmented reality applications are far less expensive to develop. This is a wonderful opportunity to learn more about the design aspects of augmented reality and to expand your knowledge of them. In addition, this part is a sub-topic of my PhD dissertation, and it will examine the acceptability of Augmented Reality apps from the Asian area to Europe and the United States, as well as the effectiveness of these applications (US). Day by day, the number of new Malaysia-based begin in augmented reality and associated sectors is expanding exponentially. Similarly, Malaysian firms are beginning to experiment with augmented reality to advertise products.
Journal Article
Ab Aziz, K., Ab Aziz, N. A., Yusof, A. M., & Paul, A. (2012). Potential for providing augmented reality elements in special education via cloud computing. Procedia Engineering, 41, 333-339.
Abdullah, F., & Jamil, A. A. (2021a). Reviewing Appropriate Game Design Elements for Mobile Augmented Reality Games. Sciences, 11(2), 882-891.
Abdullah, F., Jamil, A. A., & Razak, M. R. A. (2021b). Discussion of the AR Design Principles for Mobile Augmented Reality Games. Sciences, 11(8), 375-380.
Bezegova, E., Ledgard, M., Molemaker, R. J., Oberc, B., & Vigkos, A. (2017). Virtual reality and its potential for Europe. Ecorys, Bruxells.
Lazim, N. A. M., & Abd Rahman, K. A. A. (2015). State-of-the-Art responses on augmented reality application in Malaysia. International Journal on Sustainable Tropical Design Research and Practice, 8, 28-34.
Luna, U., Rivero, P., & Vicent, N. (2019). Augmented reality in heritage apps: Current trends in Europe. Applied Sciences, 9(13), 2756.
Mensonen, A., Persson, C., Stafseng, T., Vatrapu, R., & Kaldalons, O. (2013). Novel AR solutions in media: customer perception of augmented reality in media applications–possibilities for new service innovations.
Perkins Coie, L. L. P. (2020). Augmented And Virtual Reality Survey Report. Retrieved September, 4, 2020.
Saidin, N. F., Halim, N. D. A., & Yahaya, N. (2015). A review of research on augmented reality in education: Advantages and applications. International education studies, 8(13), 1-8.
Wafa, S. N., & Hashim, E. (2016). Adoption of mobile augmented reality advertisements by brands in Malaysia. Procedia-Social and Behavioral Sciences, 219, 762-768.
Online Newspaper Articles
Iresearch. (2017). China’s VR Industry Report Market Data, 2017. Retrieved from https://www.iresearchchina.com/content/details8_35850.html
Statista - The Statistic. (2017). Mobile Gaming Industry - Statistics and Facts. Retrieved from https://www.statista.com/topics/1906/mobile-gaming/
In-Text Citation: (Abdullah et al., 2022)
To Cite this Article: Abdullah, F., Jamil, A. A., & Razak, M. R. A. (2022). Acceptance of Augmented Reality on a Worldwide Level. International Journal of Academic Research in Business and Social Sciences, 12(12), 2561 – 2565.
Copyright: © 2023 The Author(s)
Published by HRMARS (www.hrmars.com)
This article is published under the Creative Commons Attribution (CC BY 4.0) license. Anyone may reproduce, distribute, translate and create derivative works of this article (for both commercial and non-commercial purposes), subject to full attribution to the original publication and authors. The full terms of this license may be seen at: http://creativecommons.org/licences/by/4.0/legalcode