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International Journal of Academic Research in Business and Social Sciences

Open Access Journal

ISSN: 2222-6990

Creative Thinking Strategies on Fashion Design Programme for Undergraduate Students in Post Covid-19

Ma Wanlin, Sharul Azim Sharudin

http://dx.doi.org/10.6007/IJARBSS/v13-i2/16313

Open access

The adoption of online learning can be challenging to increase students’ creative thinking skills. This scenario post Covid-19 creates challenges for fashion design programme in China to implement the online learning especially for design studio course. Growing for creativity and innovation is crucial for the students to produce work that is original and uniqueness. This research aims to examine the changes that occurred in undergraduate students of fashion design programme in the post Covid-19 pandemic through online learning. This research used qualitative research methods and twelve students participated sharing experience about new environment and style of learning after pandemic Covid-19. Data were collected through focus groups that included questions on challenges regarding student motivation and discipline, the interaction between student and teacher, the benefits from online learning, student’s approach to convey knowledge and information. There was a significant shift from traditional learning (face-to-face) to online learning. Prior is given to advantage on online learning that cultivates student's independent skills carrying out their activities as well as technical issues, followed by teachers' lack of technical abilities and their inability to adapt their teaching style to the online setting. The findings of this research further into adaptability of learning could inform post-pandemic planning and policymaking in the area of education programs. For instance, governments could use such information to prepare strategically by understanding fashion students' creativity. The implications of these findings for future academic studies are discussed.

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In-Text Citation: (Wanlin & Sharudin, 2023)
To Cite this Article: Wanlin, M., & Sharudin, S. A. (2023). Creative Thinking Strategies on Fashion Design Programme for Undergraduate Students in Post Covid-19. International Journal of Academic Research in Business and Social Sciences, 13(2), 731 – 739.