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International Journal of Academic Research in Business and Social Sciences

Open Access Journal

ISSN: 2222-6990

Factors Influencing Adoption of E-Wallet Among Malaysian Young

Nadhirah Mat Napis, Norhaslinda Daud

http://dx.doi.org/10.6007/IJARBSS/v13-i2/16363

Open access

In the advanced technology world, there is a noticeable increase in cashless transactions in our daily lives. Due to that, fintech products such as E-Wallets are mushrooming and well-known worldwide to replace from cash-based to cashless. Mostly, the user is coming from generation Y around 25 to 29 years old. This study examines the factor influencing E-Wallet adoption among Malaysian young adults. Extended Technology Acceptance Model has been used as a theory in this study. For the methodology, researchers use quantitative methods by distributing questionnaires to UiTM graduates via online platform. Data were analyzed using the Statistical Package Social Science (SPSS). The results of this study indicate that perceived usefulness, social agent, and privacy and security are significant factors influencing the adoption of E-Wallets among Malaysian young adults. This research aids digital marketplace service providers in better providing the benefits of using an E-Wallet for transactions.

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In-Text Citation: (Napis & Daud, 2023)
To Cite this Article: Napis, N. M., & Daud, N. (2023). Factors Influencing Adoption of E-Wallet Among Malaysian Young. International Journal of Academic Research in Business and Social Sciences, 13(2), 360 – 378.