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International Journal of Academic Research in Business and Social Sciences

Open Access Journal

ISSN: 2222-6990

Stakeholders Perception of Smart Tourism Technology for Tourism Destination

Maisarah Abd Hamid, Norazlina Rahmat, Aznor Sarah Aqilah Azmadi

http://dx.doi.org/10.6007/IJARBSS/v13-i4/16624

Open access

Smart tourism has become the importance component in tourism development. Technology attributes that suitable for tourism destination need to be highlighted. This study explores the knowledge and attitude of tourists towards smart tourism attributes. This preliminary study used an online focus group discussion is made with five panels of tourism stakeholders that representing the local tourist perspectives to discuss the attributes of smart for tourism destinations. The findings highlight the technologies for smart tourism that focus on mobile app, website, QR Code application, physical infrastructure and other requirement also been highlighted. This study can be used as a preliminary understanding on the potential of smart tourism destination. The framework also can give benefits the destination’s marketing and tourism stakeholders in planning and developing the smart tourism destination.

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In-Text Citation: (Hamid et al., 2023)
To Cite this Article: Hamid, M. A., Rahmat, N., & Azmadi, A. S. A. (2023). Stakeholders Perception of Smart Tourism Technology for Tourism Destination. International Journal of Academic Research in Business and Social Sciences, 13(4), 615 – 623.