ISSN: 2222-6990
Open access
Although Pakistani Islamic banks offered consumers of Islamic banking and the country at large desirable opportunities, customer adoption remained low in Pakistan. Rogers' (2003) Diffusion of Innovation Theory was used in this study to examine the effects of relative advantage and compatibility on customer adoption of Islamic banking goods and services in Pakistan. The study looked at how adoption is directly impacted by relative advantage and compatibility. Relative advantage and compatibility were found to have a considerable impact on adoption, supporting hypotheses H1 and H2.
Ahmed, U. (2021). HRM and green innovation of manufacturing firms in Australia. Retrieved from https://dialnet.unirioja.es/servlet/articulo?codigo=8051657
Ahmed, U., Umrani, W. A., Yousaf, A., Siddiqui, M. A., & Pahi, M. H. (2021). Developing faithful stewardship for environment through green HRM. International Journal of Contemporary Hospitality Management, ahead-of-print(ahead-of-print). doi:10.1108/ijchm-09-2020-1066
Ahmed, S. (2022). The risks faced by Islamic banks in Pakistan. Academia.edu –
Aliyu, S. U. R. (2012). Islamic banking and finance in Nigeria: issues, and institutions. Springer
Akin, C. (1986). Interest-free banking and development [interest-free banking and development]. Cultural Anthropology. Kayihan Publications.
Andrade, C. (2019). The P value and statistical significance: Misunderstandings, explanations, challenges, and alternatives. Indian Journal of Psychological Medicine, 41(3), 210-215. https://doi.org/10.4103/ijpsym.ijpsym_193_19
Ayub, M. (2007). Understanding Islamic Finance (Vol. 462): John Wiley & Sons.
Byers, J. (2021). Top 5 perceived attributes of innovations and their effect on rate of adoption. Vanguard Marketing International. https://e-vmi.com/top-5-perceived-attributes-of-innovations-and-their-effect-on-rate-of-adoption/ challenges and opportunities
Echchabi, A., Aziz, H. A., Ayedh, A. M., Azouzi, D., Musse, O. S. H., & Eddine, C. O. H. (2015). Current state and future prospects of Islamic banking in Morocco : An empirical investigation. Journal of Emerging Economies and Islamic Research, 3(2), 18?27.from https://www.sbp.org.pk/ibd/Bulletin/2022/Mar.pdf from www.sbp.org.pk/ibd/bulletin/2021/Mar.pdf
Hassan, A., & Mollah, S. (2018). Islamic finance: Ethical underpinnings, products,
Haider, M. A. (2019). A comparative study of operational efficiency of Pakistani and Malaysian Islamic banks: Data envelopment analysis approach. Asian Economic and Financial Review, 9(5), 559–580. https://doi.org/10.18488/journal.aefr.2019.95.559.580
ISLAMIC BANKING BULLETIN. (2021). Retrieved
Kimball, E., & Loya, K. I. (2017). Using qualitative research to promote organizational intelligence: New directions for institutional research, number 174. John Wiley & Sons
Khalil, F., & Siddiqui, D. A. (2019). undefined. SSRN Electronic Journal. doi:10.2139/ssrn.3397473
Livingston, E. H. (2012). Minimum response rates for survey research. Archives of Surgery, 147(2), 110. doi:10.1001/archsurg.2011.2169
Majeed, M. T., & Zainab, A. (2017). How Islamic is Islamic banking in Pakistan? International Journal of Islamic and Middle Eastern Finance and Management. International Sharia Research Academy for Islamic Finance, 10(4), 470–483. https://doi.org/10.1108/IMEFM-03-2017-0083
Majekodunmi, D. (2015). Perceived attributes of innovation. 403 Forbidden. https://blog.soton.ac.uk/skillted/2015/03/28/diffusions-of-innovation/
Masood, O., Javaria, K., & Bellalah, M. (2020). An empirical evidence of up-gradation need in Islamic banking sector of Pakistan. International Journal of Entrepreneurship and Small Business, 39(1/2), 311. https://doi.org/10.1504/IJESB.2020.104256
Mirza, A. P. (2020). Worldwide: Number of Islamic banks by type 2019. https://www.statista.com/statistics/1090895/worldwide-number-of-islamic-banks-by-type/MISquarterly. Korean Journal of Anesthesiology, 70(4), 407–411, vii–xvi.missing valuesoutliers.
Mohr, J., SenGupta, S., Slater, & S. (2010). Marketing of high-technology products and innovations.New Jersey.
Muslim population by country 2022. (2022). Retrieved from https://worldpopulationreview.com/country-rankings/muslim-population-by-country
Pankratz, M. (2002). Measuring perceptions of innovation adoption: The diffusion of a federal drug prevention policy. Health Education Research, 17(3), 315-326. https://doi.org/10.1093/her/17.3.315
Qureshi, M. H., & Hussain, T. (2022). Challenges and issues of green banking in Islamic and traditional banks of Pakistan. Journal on Innovation and Sustainability RISUS, 13(3), 4-24. https://doi.org/10.23925/2179-3565.2022v13i3p4-24
Rogers, E. M. (2003). Diffusion of innovation (Fifth ed.) Free, Press, New york.
Sekaran, U. (2003). Determining sample size. Sekaran. Uma (4th ed), Research methods for business: A skill building approach, 263–298 Share research.
Siddiqui, S. H. (2001). Islamic banking: true modes of financing. New Horizon, 109, 15-20.
State Bank of Pakistan. (2022). Retrieved
Thambiah, S., Cyril Eze, U. C., Santhapparaj, A. J., & Arumugam, K. (2010). Customers’ perception on Islamic retail banking: A comparative analysis between the urban and rural regions of Malaysia. International Journal of Business and Management, 6(1), 187. https://doi.org/10.5539/ijbm.v6n1p187
Warde, I. (2000). Islamic finance in theory and practice. Islamic Finance in the Global Economy,7-26. doi:10.3366/Edinburgh/9780748612161.003.0002
Yocco, V. (2015). 5 characteristics of an innovation — Smashing magazine. Smashing Magazine. https://www.smashingmagazine.com/2015/01/five-characteristics-of-innovations/
In-Text Citation: (Abbas et al., 2023)
To Cite this Article: Abbas, S. I., Haji-Othman, Y., & Cheumar, M. (2023). Analytical Study of the influence of Relative Advantage and Compatibility on Customers’ Adoption of Islamic Banking in Pakistan. International Journal of Academic Research in Business and Social Sciences, 13(3), 1596 – 1608.
Copyright: © 2023 The Author(s)
Published by HRMARS (www.hrmars.com)
This article is published under the Creative Commons Attribution (CC BY 4.0) license. Anyone may reproduce, distribute, translate and create derivative works of this article (for both commercial and non-commercial purposes), subject to full attribution to the original publication and authors. The full terms of this license may be seen at: http://creativecommons.org/licences/by/4.0/legalcode