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International Journal of Academic Research in Business and Social Sciences

Open Access Journal

ISSN: 2222-6990

The Relationship between Culture, Destination Loyalty and Tourist Satisfaction on STT: A Conceptual Framework

Yi Yonghua, Suhaida Binti Mohd Amin

http://dx.doi.org/10.6007/IJARBSS/v13-i9/17969

Open access

In the report to the 19th National Congress of China, China proposed for the first time that China's economy has shifted from a stage of rapid growth to a stage of high-quality development, and high-quality development has become a hot topic of concern in academic circles. Tourism is an important engine to promote economic and social development. Luoyang is located in Henan Province, China, has a long history and cultural resources, and is also a representative city of a famous historical and cultural city in China. Despite the abundant existing literature on destination loyalty, culture and Smart Tourism Technology(STT), there remains a research gap that the current study aims to fill. A comprehensive study specifically addressing the relationship and interplay between these variables within the context of Luoyang city has not yet been undertaken. The Study conducts a extensive literature review to review cultural factors and their relationship with destination loyalty and understand the current status of researchers on tourist satisfaction and STT. The Study aims to construct a conceptual framework of culture, Tourist Satisfaction on STT, destination loyalty and propose reasonable hypothesis.

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In-Text Citation: (Yonghua & Amin, 2023)
To Cite this Article: Yonghua, Y., & Amin, S. B. M. (2023). The Relationship between Culture, Destination Loyalty and Tourist Satisfaction on STT: A Conceptual Framework. International Journal of Academic Research in Business and Social Sciences, 13(9), 293 – 303.