Journal Screenshot

International Journal of Academic Research in Business and Social Sciences

Open Access Journal

ISSN: 2222-6990

Communication as a Strategy in Enhancing an Organization Performance

Nur Yasmeen Zulkeifli, Mohamad Hafifi Jamri, Abdul Rauf Ridzuan, Nurzali Ismail, Khairi Khairuddin, Nur Shazana Abdul Rani, Siti Nur Izyandiyana Ab Hadi, Noor Afzaliza Nazira Ibrahim

http://dx.doi.org/10.6007/IJARBSS/v13-i10/19123

Open access

Communication is a critical and fundamental component of every company, and it is necessary to foster cooperation in the workplace, which influences organisational performance and decision making. This research into communication as a way of enhancing organisational performance is so fundamental. The study's aims were to determine the role, influence, and relationship between communication strategy and organisational performance. Communication and management are complimentary disciplines that are required for a company's growth and performance. Employees and managers in most firms have wrestled with the concept of attempting to improve weak and insufficient communication between the two parties, which mostly generates issues for a company, whether in terms of performance or cost. A systematic review approach was used to collect crucial information in order to understand how communication works as a strategy to improve the performance of the organization.

Abdullah, N. N., & Othman, M. B. (2019). Effects of Intellectual Capital on the Performance of Malaysian Food and Beverage Small and Medium-Sized Enterprises. International Journal of Civil Engineering and Technology (IJCIET), 10(2), 135- 143.
Anwar, G., & Abdullah, N. N. (2021). Inspiring future entrepreneurs: The effect of experiential learning on the entrepreneurial intention at higher education. International Journal of English Literature and Social Sciences, 6.
Anwar, G., & Abdullah, N. N. (2021). The impact of human resource management practice on organizational performance. International Journal of Engineering, Business and Management (IJEBM), 5.
Anwar, K., & Louis, R. (2017). Factors affecting students’ anxiety in language learning: A study of Private Universities in Erbil, Kurdistan. International Journal of Social Sciences & Educational Studies, 4(3), 160.
Birkman, I. (2018). How generational differences impact organizations & teams. eBook Series 2016. Retrieved from: https://bit.ly/2JldYIn
Buc??a, G., & Rizescu A., M. (2017). The role of communication in enhancing work effectiveness of an organization. Retrieved from: https://www.researchgate.net/publication/316360042_The_Role_of_Communicati on_in_Enhancing_Work_Effectiveness_of_an_Organization
Dhuppar, S. (2015). Managing workplace diversity challenges and strategies. International Journal of Research, 2(3): 346-351.
Ibrahim, N. A. N., Abdul Rani, N. S., Jamri, M. H., Bakar, M. H., Abdul Wahab, S., Mahbob, M. H., & Kahar, N. (2022). The importance of non-verbal communication in organizations. International Journal of Academic Research in Business and Social Sciences, 12(6), 1841-1851.
Irad, H., Muis, M., & Rasjid, W. (2020). The effect of communication on employee performance at center office of Hasanuddin University with Motivation as Intervening Variables. Hasanuddin Journal of Applied Business and Entrepreneurship, 3(2), 11–19.
Khan, S., & Abdullah, N. N. (2019). The impact of staff training and development on teachers’ productivity. Economics, Management and Sustainability, 4(1), 37-45.
Martin, J. (2021). 12 tips for effective communication in the workplace. Retrieved from https://asana.com/resources/effective-communication-workplace
Musheke, M. M., & Phiri, J. (2021). The effects of effective communication on organizational performance based on the Systems Theory. Open Journal of Business and Management, 9, 659-671.
Radley, B. (2021). 10 Straightforward Ways to Improve Workplace Communication. Retrieved from https://blog.workday.com/en-us/2021/10-straightforward-ways-improve-workplace-communication.html
Robbins & Judge. (2011). Perilaku Organisasi (2nd ed.). Salemba Empat.
Top, C., & Ali, B. J. (2021). Customer satisfaction in online meeting platforms: Impact of efficiency, fulfillment, system availability, and privacy. Amazonia Investiga, 10(38), 70–81.
Zink, J. (2021, November 5). Chapter 1: Introducing organizational communication. Organizational Communication. Retrieved February 6, 2022, from https://granite.pressbooks.pub/organizationalcommunication/

N/A