ISSN: 2222-6990
Open access
The authentic rural lifestyle that draws visitors to homestays is in danger of being eroded as cities encroach on more and more rural regions. How much of an impact has urbanization had on Nanchang's homestay sector is the primary research question. As resources change, the allure of homestays may change as well, and this study examines how rural and urban areas are evolving in relation to one another. The study also explores how this change would affect the postmodern values promoted by homestays, the local economy, and the tourism sector. Thorough fieldwork, interviews with homestay hosts and guests, observational data collecting, exploratory and descriptive research approaches, and a pilot study round out the research process. The study is set in perspective by a thorough literature review. Naturalistic design principles have a favorable impact on sustainable tourism growth in rural Nanchang, according to the data. Homestays that include naturalistic aspects command a premium price since travelers greatly value contacts with nature. In keeping with environmental objectives, these design solutions lessen the negative effects on the environment without sacrificing cultural authenticity. The fast growth of the homestay sector in rural Nanchang, China, and how it may affect ecotourism is the subject of this study.
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(Juan & Halabi, 2024)
Juan, T. H., & Halabi, K. N. M. (2024). Rural Homestays Design towards Sustainable Tourism in Nanchang. International Journal of Academic Research in Business and Social Sciences, 14(3), 136–145.
Copyright: © 2024 The Author(s)
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