Journal Screenshot

International Journal of Academic Research in Business and Social Sciences

Open Access Journal

ISSN: 2222-6990

Determinant the Impact of Social Media on Academic Performance Using Multiple Linear Regression

Siti Nurani Zulkfli, Nurizzati Nabila Zaidi, Nur Alia Sofiah Ariffin, Sarah Izzati Mohammad Sabri, Nor Fatihah Abd Razak, Nur Syaliza Hanim Che Yusof, W. Khairiyah Hulaini Wan Ramli, Norafefah Mohamad Sobri, Nor Azima Ismail, Nur Elini Jauhari, Norafefah Mohamad Sobri, Nur Niswah Naslina Azid@ Maarof

http://dx.doi.org/10.6007/IJARBSS/v14-i9/22817

Open access

Nowadays, social media is an essential part of life, providing vast information resources, but addiction and excessive time can lead to distractions and decreased motivation. Therefore, this study aims to investigate whether a time spends, exposure, and usage of social media contribute significantly on academic performance by using Cumulative Grade Point Average (CGPA). A survey was carried out among students of UiTM Kota Bharu. A questionnaire was distributed to 288 of respondents through Google Form and sent via WhatsApp. An Independent T-Test was conducted to test the mean difference between male and female on CGPA. The result shows there was a mean difference on CGPA between male and female students. Then, based on the Multiple Linear Regression Analysis, the result showed that the time spends, exposure, and usage of social media were significantly associated with CGPA. Hopefully, this research will benefit students, lectures, and management as it will give an insight on the impacts of social media on academic performance so that they can make necessary changes to study outcomes.

Alomari, A. A. (2019). The impact of social media use on students’ academic performance: A field study at Mid-South University (Doctoral dissertation, Arkansas State University). ProQuest Dissertations Publishing. https://doi.org/10.56453/icdxa.2021.1017
Chukwu, C. L., Aroh, P. N., Ozor, T. O., Ugwoezuonu, A. U., & Ezema, L. C. (2022). Influence of social media usage on time management of social science education students in Nigerian tertiary institutions. Webology, 19(3), 76–89. https://www.webology.org/data-cms/articles/20220522010510pmwebology%2019%20(3)%20-%2076%20pdf.pdf
Isa, W. N. S. F. M., Rodzi, N. A. M., Libasin, Z., Idris, N. A., Mazeni, N. A., & Jaafar, R. (2022). The effectiveness of social media use among university students in Malaysia. SIG CS@ E-Learning, 128. https://appspenang.uitm.edu.my/sigcs/
Jagannathan, A., & Vezhaventhan, D. (2022). Exploring the impact of social media in academic performance of high school students in India. Journal for Educators, Teachers and Trainers, 13(3), 33–39. https://doi.org/10.47750/jett.2022.13.03.004
Lamia, M., Tarek, N., & Fathi, S. (2018). Internet addiction and its effects on academic performance among students. Journal of Behavioral Addictions, 7(2), 323–332. https://doi.org/10.1556/2006.7.2018.19
Mushtaq, A. J. (2018). The effects of social media on the undergraduate students’ academic performances (Doctoral dissertation). Library Philosophy and Practice. https://digitalcommons.unl.edu/libphilprac/1779
Larson, A. G. (2015). Use of social media and its impact on academic performance of tertiary institution students: A study of students of Koforidua Polytechnic, Ghana. Journal of Education and Practice, 6(6), 1–12. https://files.eric.ed.gov/fulltext/EJ1083595.pdf
Othman, M. S., Ibrahim, R., & Aris, N. (2015). Social media: Transforming society and academic life. International Journal of Social Media and Interactive Learning Environments, 3(2), 134–149. https://doi.org/10.1016/j.ijsmile.2015.05.001
Othman, M. S., & Alias, N. (2017). University students’ preferences for learning environments: The role of social media. International Journal of Educational Technology in Higher Education, 14(1), 9–20. https://doi.org/10.1186/s41239-017-0024-6
Peter, J. (2015). Social media’s impact on student academic performance. Journal of Media Studies, 26(3), 95–110. https://doi.org/10.1007/s12070-015-1105-0
Peter, O. (2015). Social media and academic performance of students in University of Lagos (Master's thesis). https://doi.org/10.13140/RG.2.1.2407.1201

Zulkfli, S. N., Zaidi, N. N., Ariffin, N. A. S., Sabri, S. I. M., Razak, N. F. A., Yusof, N. S. H. C., Ismail, N. A., Ramli, W. K. H. W., Sobri, N. M., Maarof, N. N. N. A., Malik, M. A. A., & Jauhari, N. E. (2024). Determinant the Impact of Social Media on Academic Performance Using Multiple Linear Regression. International Journal of Academic Research in Business and Social Sciences, 14(9), 1602–1609.