ISSN: 2222-6990
Open access
This paper explores the application of new media interactive art in the packaging design of children's medicine boxes from a user-centered perspective. Focusing on children as a special consumer group, it addresses low medication adherence and aims to enhance children's enthusiasm for medication through humanized and entertaining packaging design. The research reviews the current status and theoretical foundations, including user-centered design, new media interactive art, and cognitive psychology. It analyzes issues in children's medicine packaging design, such as coexistence of attraction and misleading information, insufficient standardization, and lack of innovation. To address these, the paper proposes integrating new media interactive art into the design, exploring application methods like game behavior interaction, multi-sensory interaction, emotional interaction, and precise dosage design. A case study on pediatric Qingfei Huatan oral liquid packaging is analyzed. The research concludes that new media interactive art effectively improves children's medication experience, enhances safety and adherence, emphasizing the need for user-centered design, exploration of new media technology applications, and prioritizing environmental protection and sustainable development in children's pharmaceutical packaging.
Ahmed, B., Fatmi, Z., Siddiqui, A. R., & Sheikh, A. L. (2011). Predictors of unintentional poisoning among children under 5 years of age in Karachi: A matched case-control study. Injury Prevention, 17(1), 27–32.
Ahram, T., Karwowski, W., & Amaba, B. (2011). Collaborative systems engineering and social-networking approach to design and modeling of smart products. Behavior and Information Technology, 30(1), 13–26.
Bataineh, H. A., & Bataineh, A. M. (2007). Childhood accidental poisoning in Tafila. Iranian Journal of Pediatrics, 17(1), 23–26.
Batish, A., Bhattacharya, A., & Singh, B. (2011). Multi-response optimization and empirical modeling of cardiopulmonary responses during manual lifting tasks. Human Factors and Ergonomics in Manufacturing & Service Industries, 21(1), 29–43.
Beynon-Davies, P. (2002). Information systems: An introduction to informatics in organisations. Palgrave
Breault, H. J. (1974). Five years with 5 million child-resistant containers. Clinical Toxicology, 7(1), 91–95.
Chen, C. C., & Chuang, M. C. (2008). Integrating the Kano model into a robust design approach to enhance customer satisfaction with product design. International journal of production economics, 114(2), 667-681.
Cross, N. (2008). Engineering design methods: Strategies for product design. Wiley.
David, G. (2001). Robust decision-making for engineering design. Journal of Engineering Design, 12(1), 3–13.
Ford, M. B. (1976). Child-resistant packaging introduction (Child-Resistant Packaging, ASTM STP 609). American Society for Testing and Materials, 1–14.
Fowlkes, W. Y., & Creveling, C. M. (1995). Engineering methods for robust product design. Addison-Wesley.
Franklin, R. L., & Rodgers, G. B. (2008). Unintentional child poisonings treated in United States hospital emergency departments: National estimates of incident cases, population-based poisoning rates, and product involvement. Pediatrics, 122(6), 1244–1251.
Hayes, J. H. (2002, February). Energizing software engineering education through real-world projects as experimental studies. In Proceedings of the 15th Conference on Software Engineering Education and Training (CSEE&T 2002) (pp. 192–206). IEEE.
Koliou, M., Ioannou, C., Andreou, K., Petridou, A., & Soteriades, E. S. (2010). The epidemiology of childhood poisonings in Cyprus. European Journal of Pediatrics, 169(7), 833–838.
Mrvos, R., & Krenzelok, E. P. (2007). Child-resistant closures for mouthwash: Do they make a difference. Pediatric Emergency Care, 23(10), 713–715.
Y?ld?z, A. R. (2009). A new design optimization framework based on immune algorithm and Taguchi's method. Computers in industry, 60(8), 613-620.
Anuradha, K., Shetty, A. S., Vineeta, V. S., Ravi, S., & Likhitha, N. (2023). Vehicle number plate detection through live stream using optical character recognition (OCR). In Proceedings of the 7th International Conference on Trends in Electronics and Informatics (pp. 1548–1553).
Ke, C. (2019). Design and implementation of intelligent voice medicine box, Shock Compression of Journal of Fujian Computer. 146-148.
Zheng, J.Y., Ji, X. (2018). Research on the design of intelligent medicine box for the elderly, Shock Compression of Design Research, 2, 114-120.
Zhang, Y. Y. (2019). Design of an intelligent rotating medicine box for the aged, Shock Compression of Technology Innovation and Application. 28-29.
Wei, C., Zhao, L., Zhang, M., Liu, S.Y. (2019). Design of intelligent medicine box for drug administration monitoring in intelligent medicine, Shock Compression of Microcontrollers & Embedded Systems. 64-67.
Bucchiarone, A. (2022). Gamification and virtual reality for digital twin learning and training: architecture and challenges. Virtual Reality & Intelligent Hardware, 4(6), 471-486.
Awan, A. U. R. (2019). Pathological online game use and its effects on adolescents’ subjective well-being and sleep quality: A moderated-mediation model (Master’s thesis). Central China Normal University, Hubei.
Sun, W. (2023). Digitalized interactive design and application of intangible cultural heritage taking Beijing embroidery as an example. Innovation Humanities and Social Sciences Research, 9, 33-41
Mihailidis, A. (Ed.). (2008). Technology and aging: Selected papers from the 2007 international conference on technology and aging (Vol. 21). Ios Press.
Wang, J., Abidin, S. Z., Kamarudin, K. M., & Shaari, N. (2025). Application of New Media Interactive Art from the Perspective of User Center in the Packaging Design of Children’s Medicine Boxes. International Journal of Academic Research in Business and Social Sciences, 15(3), 286–300.
Copyright: © 2025 The Author(s)
Published by HRMARS (www.hrmars.com)
This article is published under the Creative Commons Attribution (CC BY 4.0) license. Anyone may reproduce, distribute, translate and create derivative works of this article (for both commercial and non-commercial purposes), subject to full attribution to the original publication and authors. The full terms of this license may be seen at: http://creativecommons.org/licences/by/4.0/legalcode