ISSN: 2222-6990
Open access
Tourism that is using the Umrah package is identified to be on the main contributors to Malaysia tourism industry. Many of tourism agencies are promoting their services by offering various of exclusive package to the future pilgrims. Their satisfaction as clients towards the offered service need to be emphasised hence the business tourism in this field able to be widely flourished. This research aims to identify the level of clients’ satisfaction and Umrah management service by Juara Travel and Tours company. This research opted the quantitative approach by distributing the questionnaires to 40 Umrah pilgrims that were choosing the Umrah service package by this respective company. The findings indicate that those Umrah pilgrims satisfied with the early management before performing Umrah and during the Umrah, infrastructure, courses and trainings, appointed mutawwif by Juara Travel and Tours Company. This kind of research is important to upgrade the service quality cum giving the satisfaction and convenience to the future Umrah pilgrims.
Airey, D. (2015). The Meaning of Marketing in Travel and Tourism’. Retrieved July 17, 2015, from http://v5.books.elsevier.com/bookscat/samples/9780750644716/97807506447
Buang, S. (2017) ‘Increase in Fraud Packages’. Retrieved August 11, 2017, from https://www.nst.com.my/news/2017/01/201965/increase-fraud-packages
Gotzami, K. D., & Tsiotras G. D. (2002). The True Motives behind ISO 9000 Certification: Their Effect on the Overall Certification Benefits and the Long-Term Contribution Towards TQM. International Journal of Quality & Reliability Management. 19(2): 151-169.
Hashim, J. (2013). Panduan Mengerjakan Umrah. Fakulti Pengajian Kontemporari Islam UnisZa. Retrieved August 12, 2017 from www.unisza.edu.my
Henderson, J. C. (2009). Cultivating domestic tourism with global advantage: Malaysia and Singapore compared. Domestic tourism in Asia: diversity and divergence, 283-297.
Mohamed, W. N., Shahabuddin, F. A., & Mustafa, Z. H. (2007). Pengelasan Atribut Kualiti bagi Meningkatkan Kepuasan Pelanggan. Journal of Quality Measurement and Analysis JQMA, 3(1), 149-159.
In-Text Citation: (Kadir et al., 2020)
To Cite this Article: Kadir, F. K. A., Rahman, S. R. A., & Muhad, F. N. (2020). Level of Satisfaction Towards Umrah Management Service by Juara Travel and Tours Company. International Journal of Academic Research in Business and Social Sciences, 10(5), 171–178.
Copyright: © 2020 The Author(s)
Published by Human Resource Management Academic Research Society (www.hrmars.com)
This article is published under the Creative Commons Attribution (CC BY 4.0) license. Anyone may reproduce, distribute, translate and create derivative works of this article (for both commercial and non-commercial purposes), subject to full attribution to the original publication and authors. The full terms of this license may be seen at: http://creativecommons.org/licences/by/4.0/legalcode