ISSN: 2222-6990
Open access
Some mainstream book publishing was against the indie existence in the publishing industry. Some claim that a novel in the form of indie works can threaten and damage young people's thinking because the essence of the work produced by these indie writers is essentially using coarse language and adopted free-thinking style writing. However, the Malaysian government aims to publish 31,700 book titles per year by 2020 to meet the standards of literate developed countries recommended by the United Nations Educational, Scientific and Cultural Organization (UNESCO). As such, publishing houses in Malaysia is taking steps to produce a variety of books to meet the government's target, including flourishing indie publications. This study has discussed the element of transformation in indie writing and book publishing in Malaysia from the perspectives of an indie publisher (Lejen Press Sdn Bhd). It was found that Lejen Press has transformed its business entity from printed media to digital media, emphasized openness and freedom of the work and has extended its book marketing strategies. This transformation has helped the company to excel in its visibility and market share in the publication industry in Malaysia.
Ashaafri, M. F., Hamzah, M. F., Yaakub, L., & Rasit, R. M. (2018). Tarikan terhadap Buku Indie dalam Kalangan Pembaca Muda di Malaysia. The International Journal of Islamic Studies, 40(2), 169-178. Retrieved January 12, 2020, from
http://ejournal.ukm.my/islamiyyat/article/view/29772/8810.
Bernama. (2018). Malaysia sasar penerbitan 31,700 judul buku setahun. Retrieved February 20, 2020, from
https://www.google.com.my/amp/s/www.bharian.com.my/rencana/sastera/2018/01/374487/malaysia-sasar-penerbitan-31700-judul-buku-setahun/amp.
Ferguson, J. F. (2017). Indie authors and professional writing. Doctor of Philosophy, Michigan State University, United State. Retrieved from https://d.lib.msu.edu/etd/6834.
Hassan, H. (2017). Penerbit buku perlu kreatif cari pasaran. Berita Harian Online. Retrieved April 16, 2019, from https://www.bharian.com.my/node/231594.
Iszahanid, H. (2016). Strategi terbaik tembus pasaran buku Indonesia. Berita Harian Online. Retrieved February 18, 2020, from https://www.bharian.com.my/node/196717.
Karya Indie Abai Nilai Bahasa. (2016). Retrieved December 18, 2019, from
https://www.bharian.com.my/Node/115468.
Khan, N. (2016). Karya indie abai nilai bahasa. Berita Harian Online. Retrieved February 20, 2020, from https://www.bharian.com.my/node/115468.
Masrom, M. (2018). Ahli akademik bimbang ancaman karya indie terhadap pemikiran anak muda. from https://www.suaraperak.com/ahli-akademik-bimbang-ancaman-karya-indie-terhadap-pemikiran-anak-muda/.
Othman, M. A., Thambu, N., & Boyman, S. N. (2018). Elemen dalam buku Indie: Satu kajian Drounded Theory terhadap mahasiswa Universiti Pendidikan Sultan Idris. International Journal of Islamic Thought 4. http://www.ukm.my/ijit/wp-content/uploads/2018/12/IJIT-Vol-14-Dec-2018_4_38-51.pdf.
Sannusi, S. N. & Mustaffa, N. (2015). Akhbar versi digital: Implikasi terhadap trend sirkulasi akhbar bercetak di Malaysia. Malaysian Journal of Communication. 3(2).
http://ejournal.ukm.my/mjc/article/view/14945.
Wahab, M. W., & Kusnin, S. N. H. (2012). Laporan awal: Sorotan fenomena buku indie di Malaysia. Retrieved file:///C:/Users/uSER/Downloads/vdokumen.net_laporan-awal-sorotan-
fenomena-buku-indie-di-bukupusat-pengajian-usuluddin-fakulti.pdf.
Why Indie Publishing? (2019). Retrieved June 26, 2020, from
https://www.abbottpress.com/WhyAbbottPress/IndiePublishing.aspx
Yusof, S. H. (2018). Penulis muda Malaysia baharu tidak tunduk ideology perdana. Berita Harian Online. Retrieved November 20, 2019, from
https://www.bharian.com.my/rencana/sastera/2018/09/477623/penulis-muda-malaysia-baharu-tidak-tunduk-ideologi-perdana.
Yusop, S. H. (2019). Novelis pilih e-buku, Wattpad terbit karya. Berita Harian Online. Retrieved November 15, February, from
https://www.bharian.com.my/rencana/sastera/2019/02/528258/novelis-pilih-e-buku-wattpad-terbit-karya.
Zakaria., H. (2016). Dewan bahasa dan pustaka “bapak segala indie”. Malaysia Kini. Retrieved February 13, 2020, from https://www.malaysiakini.com/news/347032.
In-Text Citation: (Jono et al., 2020)
To Cite this Article: Jono, S. N. F., Bakar, M. S. A., Asri, M. A. bin M., Jaafar, F. binti, & Sahharil, N. E. binti. (2020). Elements of Transformation in Indie Publication from the Perspectives of Lejen Press Sdn Bhd. International Journal of Academic Research in Business and Social Sciences, 10(6), 666–674.
Copyright: © 2020 The Author(s)
Published by Human Resource Management Academic Research Society (www.hrmars.com)
This article is published under the Creative Commons Attribution (CC BY 4.0) license. Anyone may reproduce, distribute, translate and create derivative works of this article (for both commercial and non-commercial purposes), subject to full attribution to the original publication and authors. The full terms of this license may be seen at: http://creativecommons.org/licences/by/4.0/legalcode