ISSN: 2222-6990
Open access
Homestay is a human-oriented service industry. This industry partially contributes to environmental issues, especially through its day-to-day operations which involve the consumption of resources such as water and energy. Increasing tourist arrivals will also add on to the impact on the environment. In recent times, demand from consumers for eco-friendly accommodation has increased. However, some accommodation managers still operate in an outdated manner and do not fully recognise or fully appreciate the demands and environmental values associated with their business. Therefore, this study was conducted to identify the level of green practices among homestay operators based on the level of awareness about the environment. This study used quantitative methods where a questionnaire was distributed to randomly selected respondents consisting of 210 homestay operators from 16 homestays in Selangor that are registered with the Ministry of Tourism Malaysia. The analysis for this study used Statistical Package for Social Science (SPSS) software for descriptive and inferential analysis such as T test and ANOVA; as well as AMOS software to build a Structured Equation Model (SEM). Results indicate that there is no significant relation between homestay operators’ awareness and green practices.
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In-Text Citation: (Yusof, Mansor, Awang, & Ab. Ghani, 2020)
To Cite this Article: Yusof, Y., Mansor, M. A. M@., Awang, Z., and Ab. Ghani, H. H. (2020). Effects Of Environmental Awareness on Green Practices: A Study Among Homestay Operators in Selangor. International Journal of Academic Research in Business and Social Sciences. 10(10), 905-916.
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