ISSN: 2222-6990
Open access
Besides being a vital component of Malaysia's ecotourism, the biodiversity of national parks is the heart of the existing protected areas and heavily support the domestic, national and international policies on conservation of endangered species, especially in the state of Sarawak which houses a large number of protected species. Therefore, it is imperative to study the behaviour and attitude of ecotourism consumers to ensure sustainable management of national parks. This paper examines the perception of non-visitors regarding the roles, policies and proper operations of national parks in Malaysia, based on data from Kubah National Park (KNP), Sarawak. Findings show that respondents have a very positive attitude towards the roles and functions of KNP. The majority of the respondents’ express eagerness to visit KNP in the future. They agree that KNP is a place to protect the natural beauty of the environment and wildlife. Respondents also acknowledge that KNP protects endangered species and should continue to be protected for the enjoyment of future generation. While wildlife protection and ecotourism activities receive support, respondents regard commercial development, socializing and spiritual fulfilment as inappropriate. The results of this paper are significant in order to maintain management and conservation of KNP.
Backhaus, N. (2005). Tourism and nature conservation in Malaysian National Parks. London: Transaction Publishers.
Cubitt, G., & World Wildlife Fund (WWF) Malaysia. (1998). The national parks and other wild places of Malaysia. London: New Holland.
Deng, J., Walker, G. J., & Swinnerton, G. (2005). A comparison of attitudes toward national park appropriate use between Chinese in Canada and Anglo-Canadians. World Leisure Journal, 3, pp. 28-41.
Hazebroek, H. P., & Morshidi, A. K. (2000). National parks of Sarawak. Kota Kinabalu, Sabah: Natural History Publications (Borneo).
Limae, S. M., Safari, G., & Merceh, M. (2016), Recreational Values of Forest Park Using the Contigent Valuation Method: Case Study of Saravan Forest Park, North of Iran. Journal of Forest Science, (10), 452-462.
Tisen, O. B. (2008). Biodiversity in recreation; Sarawak's national parks and nature reserves. Conference on Biodiversity and National Development: Achievements, opportunities and challenges (pp. 138-160). Kuala Lumpur: Academy of Sciences Malaysia.
WWF Malaysia. (1998). The national parks and other wild place in Malaysia. London: New Holland Publishers (UK) Ltd.
In-Text Citation: (Abu Bakar et al., 2021)
To Cite this Article: Abu Bakar, N. A., Marikan, D. A. A., Edman, S., & Ali, D. H. A. (2021). Non-Visitors’ Attitude Towards Kubah National Park’s Roles and Functions. International Journal of Academic Research in Business and Social Sciences, 11(1), 515–527.
Copyright: © 2021 The Author(s)
Published by HRMARS (www.hrmars.com)
This article is published under the Creative Commons Attribution (CC BY 4.0) license. Anyone may reproduce, distribute, translate and create derivative works of this article (for both commercial and non-commercial purposes), subject to full attribution to the original publication and authors. The full terms of this license may be seen at: http://creativecommons.org/licences/by/4.0/legalcode