ISSN: 2222-6990
Open access
This study was to determine the types of radio program listen by gender and the frequency of
listening by gender and residential area in Jigawa state of Nigeria. Random selection of an adult
aged 18- 45years and above was made from the selected household in twelve local
governments in the State .A total of 480 people were selected to served as the sample
population of this study. The data were collected using structured questionnaires through
administering the questionnaire to each selected adult with the help of research assistants..
The chi-square test of homogeneity was used to assess whether the number or percentage of
types of radio listen is equal for male and female and residential areas of the respondents and
also chi-square test of independence was used to assess whether the type of radio program
listen by the respondents is related to their residential area. The finding of crosstabs analysis
revealed that the number or percentage of types of radio program listen was equal or
homogeneous for female and male respondents and the finding of crosstabs analysis for the
types of radio program listen and residential area was found to be no relation. It can be
concluded that female respondents listen to health program more compared to male
respondents. Meanwhile male respondents listen to many programs as against female.
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