ISSN: 2226-3624
Open access
Green entrepreneurial orientation, knowledge management, and sustainable performance were explored in Jordanian five-star hotels in this study. The current study investigated the mediating influence of knowledge management on the link between Green entrepreneurial orientation and sustainable performance. A quantitative approach was adopted. Through a self-administered questionnaire, 108 questionnaires were collected from five-star employees in managerial positions. The gathered data was analyzed using structural equation modeling to assess the link between our research variables. According to the findings of structural equation modeling, Green entrepreneurial orientation has a beneficial impact on knowledge management and sustainable performance. Furthermore, the knowledge management has a favorable effect on the sustainable performance. The outcome also revealed that knowledge management partially mediates between Green entrepreneurial orientation and sustainable performance, suggesting that the favorable effects of Green entrepreneurial orientation on sustainable performance may be amplified by knowledge management’s mediating action. The findings have implications on the Jordanian’s tourism and hospitality industry.
Abbas, J., & Kumari, K. (2021). Examining the relationship between total quality management and knowledge management and their impact on organizational performance. Journal of Economics and Administrative Sciences. https://doi.org/10.1108/JEAS-03-2021-0046
Adam, S., Fuzi, N. M., Ramdan, M. R., Isa, M. R., Ismail, A. F. M. F., Hashim, M. Y., Ong, S. Y. Y., Ramlee, S. I. F. (2022). Entrepreneurial Orientation and Organizational Performance of Online Business in Malaysia: The Mediating Role of the Knowledge Management Process. Sustainability, 14 (1), 5081. https://www.mdpi.com/2071-1050/14/9/5081
Alfandi, A. M. (2016). Selected Antecedents of Employees turnover intention: the case of Jordanian five-star hotels. International Journal of Engineering Research and Management Studies, 3 (11).
Alfandi, A. M. (2020). Hotel Related Factors and Employee Performance "The Case of Jordanians Four Star Hotels. International Business Research, 13 (3). http://www.ccsenet.org/journal/index.php/ibr/article/view/0/42006
Alfandi, A. M., & AL-Zoubi, M. (2022). Sustainability as a Factor of Competitive Advantage in Tourism Industry. International Journal of Advanced Research, 10 (1). 01-06] (ISSN 2320-5407). http://dx.doi.org/10.21474/IJAR01/14668
Ali, R. A., Irfan, M., Ali, M. H., Shahbaz, Q. (2022). An Empirical Study to Investigate the Effect of Knowledge Management Practices on Organizational Performance through the Mediation and Moderation Mechanisms. Journal of Social Science and Humanity, 2 (1), 1–14.
Alkhazali, Z., Bakar, R., Halim, M. A. (2017). The role of knowledge management and entrepreneurial orientation on organizational performance among commercial banks in Jordan. International Journal of Academic Research in Business and Social Sciences, 7 (1), 928–936.
Amankwoh-Amoah, J., Adomako, S., Danso, A. (2018). Entrepreneurial orientation, environmental sustainability and new venture performance: Does stakeholder integration matter? Business Strategy and the Environment, 28 910, 79–87. https://doi.org/10.1002/bse.2191
Andreeva, T., & Garanina, T. (2016). Do all elements of intellectual capital matter for organizational performance? Evidence from Russian context. Journal of Intellectual Capital, 17 (2), 397–412. https://doi.org/10.1108/JIC-07-2015- 0062
Argote, L., McEvily, B., Reagans, R. (2003). Managing knowledge in organizations: an integrative framework and review of emerging themes. Management Science, (49).
Azan, W., Bootz, J.-P., Rolland, O. (2017). Community of practices, knowledge transfer, and ERP project (ERPP). Knowledge Management Research and Practice, (15), 238–256.
Cohen, B., & Winn, M. I. (2007). Market imperfections, opportunity and sustainable entrepreneurship. Journal of Business Venturing, (22), 29-49.
Covin, J. G., & Slevin, D. P. (1989). Strategic management of small firms in hostile and benign environments. Strategic Management Journal, 10(1), 75–87. https://doi.org/10.1002/smj.4250100107
Covin, J. G., & Wales, W. J. (2019). Crafting high-impact entrepreneurial orientation research: Some suggested guidelines. Entrepreneurship Theory and Practice, 43(1), 3–18. https://doi.org/10.1177/1042258718773181
Covin, J. G., & Wales, W. J. (2012). The measurement of entrepreneurial orientation. Entrepreneurship: Theory & Practice, 36(4): 677–702. https://doi.org/10.1111/j.1540-6520.2010.00432.x.
David, M., & Sutton, C. D. (2004). Social research: The Basics: London: SAGE Publications Ltd.
Dean, T., & McMullen, J. S. (2007). Toward a theory of sustainable entrepreneurship: Reducing environmental degradation through entrepreneurial action. Journal of Business Venturing, 22(1), 50-76. https://doi.org/10.1016/j.jbusvent.2005.09.003
Demirel, P., Li, Q., Rentocchini, F., Tamvada, J. (2019). Born to be green: new insights into the economics and management of green entrepreneurship. Small Business Economics, 52(4), 759-771. https://doi.org/10.1007/s11187-017-9933-z.
Dickel, P. (2018). Exploring the role of entrepreneurial orientation in clean technology ventures. International Journal of Entrepreneurial Venturing, 10 (1), 56-82. https://doi.org/10.1504/IJEV.2018.10008384
Do, H., Budhwar, P., Shipton, H., Nguyen, H.-D. (2022). Nguyen, B. Building organizational resilience, innovation through resource based management initiatives, organizational learning and environmental dynamism. Journal of Business Research, Elsevier, 141 (1), 808-821. https://ideas.repec.org/a/eee/jbrese/v141y2022icp808-821.html
Elkington, J. (1998). Accounting for the triple bottom line. Measuring Business Excellence, 2(3), 18-22. https://doi.org/10.1108/eb025539
Fornell, C., & Larcker, D. F. (1981). Evaluating structural equation models with unobservable and measurement errors. Journal of Marketing Research, 18(1), 39–50. https://doi.org/10.1177/002224378101800104
Ge, B., Jiang, D., Gao, Y., Tsai, S. (2016). The Influence of Legitimacy on a Proactive Green Orientation and Green Performance: A Study Based on Transitional Economy Scenarios in China. Sustainability, 1-20. https://doi.org/10.3390/su8121344.
Gibbs, D., & O'Neill, K. (2014). Rethinking sociotechnical transitions and green entrepreneurship: The potential for transformative change in the green building sector. Environment and Planning, 46 (1), 1088-1107. https://doi.org/10.1068/a46259.
Gold, A. H., Malhotra, A., Segars, A. H. (2001). Knowledge management: An organizational capabilities perspective. Journal of Management Information System, 18 (1), 185–214.
Gupta, V. K., & Moesel, D. (2007). The Impact of Entrepreneurial Orientation on Knowledge Management in Strategic Alliances: Evidence from High-Technology SMEs. In Proceedings of the Annual USASBE Conference, Orlando, FL, USA, 11–14 January 2007; Citeseer: Princetone, NJ, USA.
Hair, J. F., Black, W. C., Babin, B. J., Anderson, R. E., Tatham, R. L. (2006). Multivariate Data Analysis. (6 ed.): Prentice Hall.
Hassan, N., & Raziq, A. (2013). Effects of knowledge management practices on innovation in SMEs. Management Science Letters, 9 (7), 997-1008.
Hatamleh, A. (2021). Does Emotional Intelligence Prompt Knowledge Sharing Behavior among Academic Staff. Turkish Journal of Computer and Mathematics, 12 (11). https://doi.org/10.17762/turcomat.v12i11.5823.
Hernandez-Perlines, F. (2016). Entrepreneurial orientation in hotel industry: Multi-group analysis of quality certification. Journal of Business Research, (69), 4714–4724.
Hernandez-Perlines, F., & Cisneros, M. (2018). The Role of Environment in Sustainable Entrepreneurial Orientation. The Case of Family Firms. Sustainability, 10, 2037; https://doi.org/10.3390/su10062037.
Jiang, F., Wang, G., Jiang, X. (2019). Entrepreneurial orientation and organizational knowledge creation: A configurational approach. Asia Pacific Journal of Management, (36)4, 1193-1219.
Jiang, W., Chai, H., Shao, J., Feng, T. (2018). Green entrepreneurial orientation for enhancing firm performance: A dynamic capability perspective. Journal of Cleaner Production, (198), 1311–1323. https://www.sciencedirect.com/science/article/abs/pii/S0959652618320778
Jyoti, J., & Rani, A. (2017). High performance work system and organisational performance: Role of knowledge management. Personnel Review, 46(8), 1770–1795. https://doi.org/10.1108/PR-10-2015-0262
Kimaiyo, I., Kapkiyai, C., Sang, J. C. (2015). Effect of knowledge management on firm performance in commercial banks in Nakuru, Eldoret and Kisumu. European Journal of Business and Management, (7), 207–216.
https://www.iiste.org/Journals/index.php/EJBM/article/view/19540
Kolawole, I. O., Mbaiwa, J. E., Mmopelwa, G. (2016). The environmental impacts of tourism on community people’s quality of life in Maun, Botswana. The environmental impacts of tourism on community people’s quality of life in Maun, Botswana. African Journal of Hospitality, Tourism and Leisure, 5(4), 1-14.
Krieg, A., Ma, L., & Robinson, P. (2018). Making a good impression at work: National differences in employee impression management behaviors in Japan, Korea, and the United States. The Journal of Psychology, 152(2), 110–130.
https://doi.org/10.1080/00223980.2017.1417817.
Lin, H. F., and Lee, G. G. (2005). Impact of organizational learning and knowledge management factors on e-business adoption. Management Decision, 43 (2), 171-88.
Liu, S., & Deng, Z. (2015). Understanding knowledge management capability in business process outsourcing. Management Decision, 53, 124-138.
Lopes C. M., Scavarda, A. Hofmeister, L. F., Thome, A. M. T., Vaccar, G. L. R. (2017). An analysis of the interplay between organizational sustainability, knowledge management, and open innovation. Journal of Cleaner Production, (142), 476-488.
Lumpkin, G. T., & Dess, G. G. (1996). Clarifying the entrepreneurial orientation construct and linking it to performance. Academy of Management Review, 21(1), 135–172. https://doi.org/10.5465/amr.1996.9602161568
Lumpkin, G. T., Cogliser, C. C., & Schneider, D. R. (2009). Understanding and measuring autonomy: An entrepreneurial orientation perspective. Entrepreneurship Theory and Practice, 33(1), 47–69. https://doi.org/10.1111/j.1540-6520. 2008.00280.
Lumpkin, G. T., Brigham, K. H. (2011). Long-Term Orientation and Intertemporal Choice in Family Firms. Entrepreneurship Theory and Practice, (35) 6, 1149-1169.
Luu, T. T. (2020). Green creative behavior in the tourism industry: the role of green entrepreneurial orientation and a dual-mediation mechanism. Journal of Sustainable Tourism, 29 (8), 1290-1318, DOI: 10.1080/09669582.2020.1834565
Madhoushi, M., Sadati, A., Delavari, H., Mehdivand, M., Mihandost, R. (2013). Entrepreneurial orientation and innovation performance: The mediating role of knowledge management. Asian Journal of Business and Management, 3 (1), 310–316.
Matin, E. K., Nakhchian, A., & Kashani, B. H. (2013). Effect of Employees' Entrepreneurial Orientations on Knowledge Management in Small and Medium Enterprises in Iran. Journal of Basic Applied Science and Research, 3 (1), 608–617.
Md, A. H., Bao. A. M., Ilmudeen, A. (2020). The impact of green entrepreneurial orientation, market orientation and green supply chain management practices on sustainable firm performance. Cogent Business & Management, (7)1. https://doi.org/10.1080/23311975.2020.1743616
Merriman, K. K., Sen, S., Felo, A. J., Litzky, B. E. (2016). Employees and Sustainability: the role of incentives. Journal of Managerial Psychology, (31), 820–836. https://doi.org/10.1108/JMP-09-2014-0285
Mikusova, M. (2017). To be or not to be a business responsible for sustainable development? Survey from small Czech businesses. Economic Research, (30), 1318–1338
Ministry of tourism and antiquities. (2023). https://www.mota.gov.jo/AR/List/ar_statisiics
Mullens, D. (2018). Entrepreneurial orientation and sustainability initiatives in family firms. Journal of global responsibility, 9 (2): 160-178. https://doi.org/10.1108/JGR-03-2017-0020
Nasution, M. D. T. P., Rafiki, A., Lubis, A., Rossanty, Y. (2021). Entrepreneurial orientation, knowledge management, dynamic capabilities towards e-commerce adoption of SMEs in Indonesia. Journal of Science and Technology Policy Management, (12), 256–282. https://www.emerald.com/insight/content/doi/10.1108/JSTPM-03-2020-0060/full/html
Nawaz, M. S., Shaukat, S. (2014). Impact of knowledge management practices on firm performance: Testing the mediation role of innovation in the manufacturing sector of Pakistan. Pakistan Journal of Commerce and Social Sciences, (8), 1. 99–111.
Nikolaou, I. E., Tasopoulou, K., Tsagarakis, K. (2018). A Typology of Green Entrepreneurs Based on Institutional and Resource-based Views. The Journal of Entrepreneurship, 27(1): 111-132. https://doi.org/10.1177/0971355717738601
Nikolaou, I. E., Tasopoulou, K., Tsagarakis, K. (2018). A Typology of Green Entrepreneurs Based on Institutional and Resource-based Views. The Journal of Entrepreneurship, 27(1), 111-132. https://doi.org/10.1177/0971355717738601
Ning, Y., Wang, W., & Yu, B. (2015). The driving forces of venture capital investments. Small Business Economics, 44(2), 315–344. https://doi.org/10.1007/s11187-014-9591-3
Omotayo, O. F. (2015). Knowledge Management as an important tool in Organisational Management: A Review of Literature. Library Philosophy and Practice (e-journal), (1), 1–23.
Pacheco, D. F., Dean, T. J., Payne, D. S. (2010). Escaping the Green Prison: Entrepreneurship and the Creation of Opportunities for Sustainable Development. Journal of Business Venturing, 25(5), 464-480. https://doi.org/10.1016/j.jbusvent.2009.07.006
Parish, A. (2010). Sustainability-driven entrepreneurship: Principles of organization design. Journal of Business Venturing, (25), 510-523.
https://doi.org/10.1016/j.jbusvent.2009.05.005
Paulraj, A. (2011). Understanding the Relationships between Internal Resources and Capabilities, Sustainable Supply Management and Organizational Sustainability. Journal of Supply Chain Management, 47(1), 19 – 37. DOI:10.1111/j.1745-493X.2010.03212.
Pett, T., Wolff, J. A. (2016). Entrepreneurial orientation and learning in high and low-performing SMEs. Journal of Small Business and Strategy, (26), 71–86.
Ploum, L., Blok, V., Lans, T., & Omta, O. (2018). Toward a validated competence framework for sustainable entrepreneurship. Organization & Environment, 31(2), 113–132. https://doi.org/10.1177/1086026617697039
Pramanik, P. D., Ingkadijaya, R. (2018). The Impact of Tourism on Village Society and its Environmental. IOP Conference Series: Earth and Environmental Science, 145, 1-9. https://doi.org/10.1088/1755-1315/145/1/012060
Qorri, A., Mujkic, Z., Kraslawski, A. (2018). A conceptual framework for measuring sustainability performance of supply chains. Journal of Cleaner Production, 189, 1-32. https://doi.org/10.1016/j.jclepro.2018.04.073.
Ramdan, M. R., Isa, M. R., Ismail, A. F., Hashim, M. Y., Ong, S. Y. Y., Ramlee, S. I. F. (2022). Entrepreneurial Orientation and Organizational Performance of Online Business in Malaysia: The Mediating Role of the Knowledge Management Process. Sustainability, 14, 5081. https://doi.org/10.3390/su14095081.
Rauch, A., Wiklund, J., Lumkpkin, G. T., Frese, M. (2009). Entrepreneurial Orientation and Business Performance: An Assessment of Past Research and Suggestions for the Future. Entrepreneurship Theory and Practice, 33(3), 761-787. https://doi.org/10.1111/j.1540-6520.2009.00308.x
Rehman, U. U., Iqbal, A. (2020). Nexus of knowledge-oriented leadership, knowledge management, innovation and organizational performance in higher education. Business Process management Journal, (6), 1731-1758.
Rizkyan, A. (2020). The effect of knowledge management and entrepreneurial orientation towards organizational performance in small and medium enterprises (study on maritime business in Jakarta and Bandung). Jurnal Ilmiah Mahasiswa Fakultas Ekonomi dan Bisnis, (8), 1–8.93. https://jimfeb.ub.ac.id/index.php/jimfeb/article/view/6293
Roscoe, J. T. (1975). Fundamental research statistic for behavioral sciences (2 ed.): New York: Holt Reinhart & Winston.
Sarin, S., and McDermott, C. (2003). The effect of team leader characteristics on learning, knowledge application, and performance of cross-functional new product development teams. Decision Sciences, (34)4, 707-39.
Severo, E. A., deGuimaraes, J. C. F., Dorion, E. C. H. (2018). Cleaner production, social responsibility and eco-innovation: Generations’ perception for a sustainable future. Journal of Cleaner Production, (186), 91–103.
Shrivastava, M., Tamvada, J. P. (2019). Which green matters for whom? Greening and firm performance across age and size distribution of firms. Small Business Economics, 52(4), 951–968. https://doi.org/10.1007/s11187-017-9942-y
Soto-Acosta, P., Cismaru, D.-M., Vatamanescu, E.-M., Ciochina, R. S. (2016). Sustainable Entrepreneurship in SMEs: A Business Performance Perspective. Sustainability, (8), 342. https://doi.org/10.3390/su8040342.
Teixeira, E. K., Oliveira, M., Curado, C. M. M. (2018). Knowledge management process arrangements and their impact on innovation. Business Information Review. (35), 29–38.
Wales, W. J., Covin, J. G., & Monsen, E. (2020). Entrepreneurial orientation: The necessity of a multilevel conceptualization. Strategic Entrepreneurship Journal,
https://doi.org/10.1002/sej.1344
Wales, W. J., Gupta, V. K., & Mousa, F. T. (2013). Empirical research on entrepreneurial orientation: An assessment and suggestions for future research. International Small Business Journal: Researching Entrepreneurship, 31(4), 357–383. https://doi.org/10.1177/0266242611418261
Wales, W. J., Kraus, S., Filser, M., Stockmann, C., Covin, J. G. (2021). The status quo of research on entrepreneurial orientation: Conversational landmarks and theoretical scaffolding. Journal of Business Research, (128), 564–577.
Wang, D. H.-M., Huynh, Q. L. (2013). Mediating role of knowledge management in effect of management accounting practices on firm performance. Journal of Knowledge Management, Economics and Information Technology, ScientificPapers.org, vol. 3(3), 1-10. https://ideas.repec.org/a/spp/jkmeit/1387.html
Wiklund, J., Shepherd, D. (2005). Entrepreneurial orientation and small business performance: A configurationally approach. Journal of Business Venturing, (20), 71–91.
In-Text Citation: (Alfandi & Bataineh, 2023)
To Cite this Article: Alfandi, A. M. T., & Bataineh, M. S. E. (2023). The Impact of Green Entrepreneurship Orientation on Sustainable Performance: The Mediating Effect of Knowledge Management. International Journal of Academic Research in Economics and Management and Sciences, 12(1), 345–359.
Copyright: © 2023 The Author(s)
Published by Human Resource Management Academic Research Society (www.hrmars.com)
This article is published under the Creative Commons Attribution (CC BY 4.0) license. Anyone may reproduce, distribute, translate and create derivative works of this article (for both commercial and non-commercial purposes), subject to full attribution to the original publication and authors. The full terms of this license may be seen at: http://creativecommons.org/licences/by/4.0/legalcode