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This research is aiming to have an unconventional and valid reason for choices towards the placement; by accessing factors that influence students choosing their internship placement. The study focuses on hospitality students due to concerns over the huge turnover of students from the hotel industry. All the factors listed in this study were evaluated by comparing the findings and discussions from previous researches. Correspondingly, it was found that among the three variables; competitive remuneration, comprehensive training program, and organizational brand; the main factor that influences the students' choice is the competitive remuneration. The result is based on the findings of other researches as support to uphold the statements.
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In-Text Citation: (Lokman, Yusuf, Anuar, & Ismail, 2018)
To Cite this Article: Lokman, N. A., Yusuf, N. A. F., Anuar, J., & Ismail, N. (2018). The Influence of Competitive Remuneration, Comprehensive Training Program and Organizational Brand Factors on Students’ Internship Placement Selection. International Journal of Academic Research in Business and Social Sciences, 8(15), 378–386.
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