ISSN: 2222-6990
Open access
The process of selecting a career path is critical for university students as it determines their future paths. The fastest-growing group, Gen Z, which includes current university students, is rapidly supplanting the Baby Boomer generation when it retires. Therefore, this study explores the factors influencing career selections among Gen Z from the lens of the Theory of Planned Behaviour (TPB). In-depth semi-structured interviews with six Gen Z individuals revealed that workplace flexibility and digital-friendly job scopes, which aid mental health and well-being, are among the significant factors impacting their career decisions. This study contributes to TPB by offering insights into the psychological processes that influence employment decisions among Gen Z. The study provides practical insights for educational institutions, employers, and government bodies seeking to attract talent, underlining the importance of adapting organizational procedures to fit Gen Z preferences, particularly in digitally oriented employment rolls, to align with the changing employment landscape.
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