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International Journal of Academic Research in Business and Social Sciences

Open Access Journal

ISSN: 2222-6990

Characteristic of Green Event Practices in MICE Tourism: A Systematic Literature Review

Hassnah Wee, Nor Azah Mustapha, Muhammad Saufi Anas

http://dx.doi.org/10.6007/IJARBSS/v11-i16/11234

Open access

This study systematically reviewed green practices in Meeting, Incentive, Convention, and Exhibition (MICE) tourism from five major journal databases: Google Scholar, ScienceDirect, Scopus, MDPI, and Emerald. Six criteria, including MICE tourism, MICE green event, MICE sustainability, MICE green practices, sustainable event, and the characteristic green event addressed in the papers, were used to evaluate the published papers using a systematic content analysis review method. Several studies on "green" and "sustainable" practices have been conducted, but none on green practices in MICE tourism. As a result, a systemic literature review was conducted on 20 articles published between 2009 and 2019, 17 (n=17, in Scopus-indexed journals) and three (n=3, in conference/symposium publications) to assess the features of green practices in MICE tourism. The content analysis discovered green venues, green accessibility, green advertising and marketing, green food and beverages, and green waste management. This paper exemplifies the trend of recent studies focusing on MICE tourism green practices perception and feedback from participants and stakeholders in developing a green MICE tourism destination. This topic should be researched further in the future.

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In-Text Citation: (Wee et al., 2021)
To Cite this Article: Wee, H., Mustapha, N. A., & Anas, M. S. (2021). Characteristic of Green Event Practices in MICE Tourism: A Systematic Literature Review. International Journal of Academic Research in Business and Social Sciences, 11(16), 271–291.