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International Journal of Academic Research in Business and Social Sciences

Open Access Journal

ISSN: 2222-6990

The Use of Swot Analysis Method to Promote Aesthetic Appreciation of Graphic Novel Among Year 5 Intermediate Proficiency Pupils

Serdev Singh, Azlina Abdul Aziz

http://dx.doi.org/10.6007/IJARBSS/v10-i6/7387

Open access

The purpose of this action research is to promote and determine the effectiveness of the SWOT analysis method in helping Year 5 intermediate proficiency pupils to analyse the characters in the literary text of the graphic novel ‘Gulliver’s Travel’. The participants in this study consisted of twenty-six pupils from one of the national schools in Bintulu, Sarawak. The research instruments consist of tests, interviews and observations. This research was conducted during English language lesson where both conventional and intervening lesson was carried out. Test 1 and Test 2 were conducted in order to collect the data. The test results showed that the majority of the participants’ score has significantly improved in Test 2. This shows that the SWOT analysis method is effective in helping Year 5 intermediate proficiency pupils in analyzing and connecting themselves with the characters in the literary text as compared to the conventional teaching method. Similarly, the results from the interviews and observations also indicated that there was a significant improvement reflected through the data gathered from the conventional lesson.

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In-Text Citation: (Singh & Aziz, 2020)
To Cite this Article: Singh, S., & Aziz, A. A. (2020). The Use of Swot Analysis Method to Promote Aesthetic Appreciation of Graphic Novel Among Year 5 Intermediate Proficiency Pupils. International Journal of Academic Research in Business and Social Sciences, 10(6), 890–899.