International Journal of Academic Research in Business and Social Sciences

Open Access Journal

ISSN: 2222-6990

Volume 13, Issue 18

Association of Socio-Demographic and Socio-Economic Factors with Consumer’s Decision-Making in Food Purchases: A Case Study among Low-Income Consumer During Covid-19 Pandemic in Malaysia

AUTHORS: Shamsul Azahari Zainal Badari, Sharifah Azizah Haron, Laily Paim, Afida Mastura Muhammad Arif, Norzalina Zainudin, Husniyah Abdul Rahim, Irwan Syah Md Yusoff, Norhafifah Samsudin

Received: 08 Oct, 2023 | Revised: 12 Nov, 2023 | Published: 16 Dec, 2023

PAGES: 380-396

DOI: 10.6007/IJARBSS/v13-i18/19972

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