Volume 16, Issue 3 (2026)

Beyond Cultural Aspects: Understanding Non-Muslim Consumers’ Halal Purchase Behavior through the Extended Theory of Planned Behavior

AUTHORS: Riyanti Isaskar, Arif Yustian Maulana Noor, Hani Perwitasari, Agustina Bidarti, Agatha Wahyu Widati, Zamratul Akbar

Received: 26 Jan, 2026 | Revised: 21 Feb, 2026 | Published: 15 Mar, 2026

PAGES: 845-867

DOI: 10.6007/IJARBSS/v16-i3/27950

Open Access

Information Source Credibility And Heritage Craft Tourism Consumption: The Serial Mediation of Authenticity Perception and Cultural Identity

AUTHORS: Xueyang Chen, Noor Hazlina Ahmad

Received: 30 Jan, 2026 | Revised: 24 Feb, 2026 | Published: 16 Mar, 2026

PAGES: 868-886

DOI: 10.6007/IJARBSS/v16-i3/27951

Open Access

Determining Factors that Influence Young Consumers’ Purchase Intention toward Eco Friendly Batik in Indonesia

AUTHORS: Norsyaqinah Binti Md Noor, Khairul Anuar Bin Mohammad Shah

Received: 30 Jan, 2026 | Revised: 21 Feb, 2026 | Published: 18 Mar, 2026

PAGES: 887-900

DOI: 10.6007/IJARBSS/v16-i3/27952

Open Access

Internet Celebrity Self-Brand Attitudes and Purchase Intentions among Malaysian Gen Y Consumers: The Moderating Effect of Willingness to Pay Premium Price

AUTHORS: Kee Chiong Wen, Emily Yapp Hon Tshin

Received: 06 Feb, 2026 | Revised: 25 Feb, 2026 | Published: 17 Mar, 2026

PAGES: 901-923

DOI: 10.6007/IJARBSS/v16-i3/27953

Open Access

Exploring the Impact of Perceived Value on Satisfaction and Revisit Intention towards Internet-Celebrity Cities

AUTHORS: Lejun Li, Jasmine A.L. Yeap

Received: 26 Jan, 2026 | Revised: 22 Feb, 2026 | Published: 15 Mar, 2026

PAGES: 924-940

DOI: 10.6007/IJARBSS/v16-i3/27954

Open Access

Trapped by Faith: How Moral Branding Creates a Cycle of Obedience and Exploitation

AUTHORS: Azian Madun

Received: 26 Jan, 2026 | Revised: 20 Feb, 2026 | Published: 16 Mar, 2026

PAGES: 941-958

DOI: 10.6007/IJARBSS/v16-i3/27955

Open Access

Attitudes of Educators towards Artificial Intelligence Adoption in in Malaysian Maritime Education Institutions

AUTHORS: Shahidah Ahmad Suhaimi, Aisyah Othman, Mohd Azizi Hamid, Ummu Nurin Adnan, Nur Affiqah Mohd Sapri

Received: 24 Jan, 2026 | Revised: 21 Feb, 2026 | Published: 17 Mar, 2026

PAGES: 959-968

DOI: 10.6007/IJARBSS/v16-i3/27957

Open Access

Exploring the Reconstruction of the Micro foundations of Dynamic Capabilities in the Age of Artificial Intelligence

AUTHORS: Xiaobin Wang, Khaw Khai Wah, Xiaobin Wang

Received: 27 Jan, 2026 | Revised: 21 Feb, 2026 | Published: 18 Mar, 2026

PAGES: 969-983

DOI: 10.6007/IJARBSS/v16-i3/27958

Open Access

Assessing the Influence of Task and Technology Characteristics on AI-Based Medical Decision Support: Mediating Role of Task-Technology Fit and Moderating Influence of Personal Innovativeness in IT

AUTHORS: Isparan Shanthi, Ai-Na Seow

Received: 27 Jan, 2026 | Revised: 21 Feb, 2026 | Published: 15 Mar, 2026

PAGES: 984-1006

DOI: 10.6007/IJARBSS/v16-i3/27959

Open Access

Analyzing Employee Perceptions of Workplace Ethics: Implications for Organizational Integrity

AUTHORS: Mastura Ab. Wahab, Marhaini Abdul Ghani, Hazelena Dewi Fatahul Ariffin

Received: 28 Jan, 2026 | Revised: 23 Feb, 2026 | Published: 17 Mar, 2026

PAGES: 1007-1018

DOI: 10.6007/IJARBSS/v16-i3/27960

Open Access

Open Access Journal

Volume 16, Issue 3 (2026)